"My grandson* Raymond is an Art Director, Digital Designer and Artist based in Fort Worth, Texas."

I like to tell stories. I always have. I have been told I have a seriously weird point of view. I tend to see things a little differently, and I’m proud of that. I can’t really explain it other than a steady dose of 70’s and 80’s pop culture, skateboarding, art, music and being marketed to relentlessly as a kid made my imagination run wild. I just do what I have always done and illustrate the story. I like to absorb the content and let the visual story jump out at me. I can tell a story with just one giant visual or illustrate data to bring the data to life and give it a visual meaning. Whether it’s B2B and B2C or Band Merch and Beer Labels, I like to find and tell the story in everything.

In my spare time I like to paint the stars of my childhood, hike when it’s not a thousand degrees outside, pet kitties and I play in several local bands.

*Stock photography model is not a actual relative, although I did purchase the photo with a $14.00 check my Grandmother sent me for my birthday.

"My grandson* Raymond is an Art Director, Digital Designer and Artist based in Fort Worth, Texas."

I like to tell stories. I always have. I have been told I have a seriously weird point of view. I tend to see things a little differently, and I’m proud of that. I can’t really explain it other than a steady dose of 70’s and 80’s pop culture, skateboarding, art, music and being marketed to relentlessly as a kid made my imagination run wild. I just do what I have always done and illustrate the story. I like to absorb the content and let the visual story jump out at me. I can tell a story with just one giant visual or illustrate data to bring the data to life and give it a visual meaning. Whether it’s B2B and B2C or Band Merch and Beer Labels, I like to find and tell the story in everything.

In my spare time I like to paint the stars of my childhood, hike when it’s not a thousand degrees outside, pet kitties and I play in several local bands.

*Stock photography model is not a actual relative, although I did purchase the photo with a $14.00 check my Grandmother sent me for my birthday.

Graphic/Digital Design
Payscale
August 2023 – Present

I currently collaborate with the marketing team to develop and execute visual design concepts leveraging industry-specific techniques to create a wide range of in-house and client-facing projects and campaigns in digital and print formats.

Art Direction/Graphic Design
The Starr Conspiracy
May 2017 – June 2023
I was the lead art director for many client teams and supported as designer for others on a range of projects, including branding, campaigns, websites, events, thought leadership assets, and marketing collateral. I also worked closely with our internal marketing team to create memorable and eye-catching campaigns and graphics for The Starr Conspiracy brand. They let me loose to create a brand system that represents who the agency is. Need a brand and the guidelines to go with it? Need an integrated marketing campaign to generate leads? Let’s talk.
Graphic/Digital Design
Mouser Electronics
July 2014 – May 2017
Developed digital and print graphics for in-house and customer-facing marketing campaigns, trade show merchandise, and general advertising. Did I mention digital marketing? We did a lot of that.
Graphic/Web/Product Design
Thomson Reuters
November 2000 – March 2014
Developed graphics and layouts for product illustrations, packaging, company logos, user interfaces, and Internet and intranet websites.
Graphic Design & Multimedia Development
SeeItWork.com
January 2000 – September 2000
Designed product illustrations and developed multimedia video presentations for online use. I experienced the DotCom bubble-burst firsthand.
Graphic Design & Program Development
Flight Safety International
February 1994 – December 1999
Designed and developed graphics for instructional software using photos, 2D and 3D animation. Yes, I was allowed to crash a helicopter in the simulator once.
I use the Adobe Suite and various other pieces of software like Figma and Elementor. Everybody uses the Adobe Suite and various pieces of software, right? If I don’t know it, I’ll learn it.

Ray is truly one of a kind. He is so creative, genuine, and a cultural lynchpin. His technical skill in design is immense. He has a real gift for taking a brand and making it come to life in a differentiated and consistent way. I’ve enjoyed working with Ray more than I can say. The way his mind works is so unique. Having Ray as part of any team immediately raises the standard of the output. Photoshop wizard. All around brilliant team member and creative executioner.

Racheal Bates – Director of Marketing, The Starr Conspiracy

I’ve worked with Ray for the last five years and would recommend him to anyone to work with. He is among the most creative individuals I have had the pleasure of meeting. Not only can he create great marketing materials for clients while thinking outside the box and listening to the needs of contacts, he cares deeply about the experience of those around him.

Andrea VanDolah – Workflow Analyst, The Starr Conspiracy

I’ve had the pleasure of working with Ray for a little over six years. His optimism and positive outlook on work and life is infectious and one of the things I’ve enjoyed most about working with him. The fact that he’s a talented designer and a creative problem solver is just an added benefit.

Kevin Mangum – Partner and Chief Revenue Officer, The Starr Conspiracy

I worked with Ray for more than 13 years at Thomson Reuters. He has always been a pleasure to work with, a skilled designer, a problem-solver and a solid team member. On numerous occasions he helped me out even though we were on different teams. I respect Ray for his creative talents but even more so for the kind of person he is.

Daniel Miller – Senior Graphic Designer, Thomson Reuters

I’ve worked with Ray for over six years, and beyond that, his work in the local design and art community is legend. I admired his work long before I ever knew him. I can so confidently say that he is one of the most creative, genuine, and caring humans I’ve ever known. Whether it’s large-scale, complex brand projects, or one-off quick design hits, you can count on him every single time. He approaches design with such a unique perspective, he is an absolute ninja at his craft, and most importantly, he is a joy to work with.

Erin Sanders – Creative Director, The Starr Conspiracy

Ray is one of the most talented Art Directors I’ve ever had the pleasure of working with! The two most exceptional characteristics of Ray is his creativity and sense of humor. He sees things that other people can’t, and has an ability to form associations between subjects or objects that at first have seemingly nothing in common. Ray’s commitment to his craft, imaginativeness, skills in visual arts, and ability to work independently or with a team make him a great candidate for any organization, and he has my heartfelt recommendation.

Krisitin Berry – Senior Client Success Manager, The Starr Conspiracy

Throughout the past 12 years, Ray Liberio has completed several creative projects for my two small businesses. His most notable designs are the logos for both of my bars, The Boiled Owl Tavern and Tarantula Tiki Lounge. Aside from Ray’s work being stunning, edgy, and simply the coolest, he has a special way of knowing exactly what I want before I do. Ray takes the time to get to know the personality and energy behind my establishments, and then produces the exact artwork to fit the vibe. I could rave about how much I love Ray’s creations at length, though I know his art speaks for itself. Ray himself is professional, intuitive, and highly imaginative; always an honor to work with. If you have further questions about my experiences working with Ray, please don’t hesitate to reach out.

Autumn Brackeen – Owner, Tarantula Tiki Lounge, The Boiled Owl Tavern

AAA, VISUAL COMMUNICATION
The Art Institute of Dallas,
1990 – 1992
School was so long ago I learned using a T-Square and Triangle with an HB pencil. Jokes aside, I’m glad I learned all the fundamentals of doing what I do now by hand. It has helped me think about things differently today. I have done everything from B2B design to Band Merch to Branding.
While I went to school many years ago, working in an agency for the past six years has kept me on my toes. I’ve not only been able to explore and hone my craft, but I’ve continued to learn methods for how best to think and create strategically for a client’s brand.