Creative direction and design of custom infographics, eBooks, data visualization and digital advertising
We worked intently with the Gympass team in Brazil to continually help create fresh content that supported their marketing goals. Throughout the process we evaluated and reimagined elements from their existing visuals to create custom assets for each audience and intention, while remaining true to their overarching brand.
We got to have a lot of fun with this brand conveying movement, explaining problems and solutions and of course, focusing on employee wellness.