My role

Creative direction and execution of the complete rebrand, including logo, brand elements, and front-end website development.

Me in 3 really wants to flip the hiring process with their video screening technology that offers those personal connections right from the start. No matter who you are, you are more than your resume.

We were tasked with creating a new visual brand, new logo, new website and new message to showcase the human connection. I think we demonstrated that well by introducing a more vivid color palette, photography with friendly faces and eye contact, as well as an array of shapes and patterns that compliment the overall brand.